Efkon
Client - EFKON
Design Lead - Saumya Mittal
Role - Motion Designer
EFKON is a leading global provider of Intelligent Transportation Systems, Electronic Toll Collection, enforcement, and traffic telematics solutions. Who are commited to a smarter and safer transport solution.
Recently, EFKON sought to expand its visual identity beyond its logo. To achieve this, we incorporated two key elements - lines and dots - to represent EFKON's core offering of smooth traffic flow and safe roads.
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The project was a collaborative effort involving Era Namjoshi (Illustrator), Ridhima Chatterjee (Brand Strategy & Content), Saumya Mittal (Graphic Design & Creative Direction), and myself, James Thottan. My role focused on giving the identity its motion and bringing it to life in action.
Role - Motion Designer
Driving the future of transportation with innovation, safety, and seamless connectivity at its core.
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